Approach
Terri-Tour rethinks tourism for a sustainable, regional approach. Tourism is not the final goal of the project but rather the consequence of a well-planned diagnosis that primarily benefits the local community and property owners.
Creating a pleasant place to live that attracts visitors is a core principle.
This approach is rooted in a deep understanding of the unique needs of each project, the local environment, culture and the considerate balance between tourism and community well-being. This methodology is built on a structured process of Survey, Diagnosis, and Strategy & Action.
Creating a pleasant place to live that attracts visitors is a core principle.
This approach is rooted in a deep understanding of the unique needs of each project, the local environment, culture and the considerate balance between tourism and community well-being. This methodology is built on a structured process of Survey, Diagnosis, and Strategy & Action.
1.
Survey
- This initial phase involves the comprehensive collection of data related to the project area.
- Data collected encompasses a broad spectrum, including insights into the local inhabitants and visitors, the historical context of the place, and the current state of the natural and built environment.
- To achieve this, a diverse set of research tools, such as interviews, photography, and cartography, are employed. These tools facilitate in-depth research, ensuring a holistic understanding of the project's context and stakeholders.
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2.
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Diagnosis
- Building on the data gathered in the survey phase, the diagnosis phase aims to identify the core challenges and opportunities within the project area, providing a foundation for informed decision-making.
- The diagnosis contextualizes the project in a network and looks at different scales, from a private property to region.
3.
Strategy and Action
- The strategy phase is the actionable part of the process, directly informed by the diagnosis.
- The strategy may encompass various elements, which could include rebranding, creating a new graphic identity, architectural renovations, or territorial restructuration.
- Furthermore, the strategy may propose different steps on a timeline or different solutions tailored to the unique needs of each project.
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